Finding the right tenants for your rental properties can be difficult. But having an online marketing strategy in place can help to speed up the process, as well as locate potential renters who may be a good fit for your home(s) or unit(s).

The good news is that there are some easy and convenient methods for listing your properties for rent online – and doing so can expand your reach significantly. It can also help you to target your ideal renters by taking a more targeted approach with your marketing.

One option is to take advantage of the online apps available that allow residential investment property owners and landlords to list vacancies. Some of the more popular of these include:

But even with the many features that online rental property apps offer, there are some important tips to keep in mind if you want to locate the tenants that you’re seeking. For instance, by placing ads online, you include various keywords and phrases in your ads that describe what your property offers, such as the number of bedrooms and baths, as well as any other additional features that someone may be looking for, like a swimming pool or garage.

Not only will this attract those who are looking for what you have to offer, but it can also save you a tremendous amount of time talking with – and showing property to – those who are not a good candidate.

If you would rather delegate your marketing and advertising – as well as the tenant screening and management, the day-to-day property maintenance, and your response to emergencies – working with a property manager can be a good solution.

So, if your rental home(s) and/or unit(s) are located in or around Central Florida, give us a call for more details on the services we provide so that you can free up more of your time for other activities, while at the same time still receiving passive income and growing equity in your investments.